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1 Insight

Nov 14, 2019

It’s not what you’re doing; it’s who you’re being when you’re doing that. There’s only one way to do it, whatever “it” is, and that’s your way. Every single one of us is a unique human being who has our own way that we can be successful in our own right, and we can do it that way better than anyone else. It’s hard to realize this because of all of the self-limiting beliefs that are rooted in pressures from social media. Rich’s clients today, Rene and Dan, are having a hard time creating their path in a way that’s genuine to their own person.


Rene took a brave step when she decided to become a professional coach just 2 years before she was set to retire from a 28-year successful corporate career. She came seeking permission to pursue her own path. Dan spent most of his career rehabilitating some of the most dangerous and violent criminal offenders in the world before he became a coach. He was searching for the reason why he was not doing what was most important to him. Rich is able to mess with their thinking to the point that they experience their insights in heavy silence.


In today’s episode:

  • Getting caught up in other people’s highlight reels
  • Building a business one relationship at a time
  • Allowing yourself to be moved so that you can move other people
  • Applying the 80/20 rule to your clients and business
  • Where most addictions and fears really come from
  • Being selfish with what we truly have to offer to the world
  • What it’s like walking around with self-esteem issues
  • Making your “avoid at all costs” lists


For most of human history, it wasn’t called coaching. It was called leadership. If you’d like to learn more about our community of extraordinary top performers, go to: