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1 Insight

May 5, 2022

Laurie is an extraordinary woman. She's been a Chief of Staff for a Fortune 10 company and she wants my advice on the book she's writing. But you know me... I don't play that way!

You see, a great coach provokes their clients thinking, rather than validating it. A great coach gives their clients bigger questions to live into, rather than answering the questions they have for them.

Too many people make the mistake of trying to write a book for a million people. I propose instead that you write a book for ONE person...

Love. Rich

PS. For most of human history, it wasn’t called coaching. It was called leadership.
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